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This is your go-to guide for all organic label claims you can put on a supplement. Label claims and where you can put them have become a big question in this industry. Let's start with the different panels of a label. Principle Display Panel (PDP): "The part of a label that is most likely to be displayed, presented, shown, or examined under customary conditions of display for sale." Information Panel (IP): "The part of the label of a packaged product that is immediately to t

The most important part of a big building is it's foundation. If you plan on building a big company, your starting focus should also start at it's foundation. Your team should hold the same values and vision for the future of this company. If you build the right team from the beginning, you will have less bumps along your road to success. To help you plan out your foundation, we have put together the key factors we have seen in our clients and what has set them towards succes

What even is DSHEA? If you don't know what "DSHEA" is, it is the Dietary Supplement Health and Education Act that was put to action in 1994. This act was created while Bill Clinton was in presidency and states that the FDA will effectively regulate the Dietary Supplement Industry for Good Manufacturing Practices. Sounds great, but in reality this act wasn't as effective as we all hoped it to be. 25 YEARS LATER! After a mere quarter century, the FDA recognized that their are s

There is no hiding that the eSports market has been blowing up for awhile. eSports teams are growing and the need to perform at a high level continuously is an issue for some eSports athletes. Yet, believe it or not, eSports Nutrition is still in it's infancy... eSports teams recognize that nutrition is an important factor to keep their team performing like experts. Teams have taken action by hiring nutritionist to make sure their athletes are eating the right foods and takin

Affiliate marketing has been taking storm in the marketing world because it's a proven way to create influence on the market. Affiliate marketing is a program created to partner influencers on different social media platforms. For each sale an affiliate partner creates, they will be paid a commission. Affiliate marketing has been known as one of the best online marketing platforms because THERE IS NO RISK. Your affiliate partners do not get paid unless they are creating busin

The supplement industry is a very competitive market and without taking the necessary steps, a supplement brand could fail very quickly. A lot of people have been coming out with fantastic ideas that could be huge. Their biggest issue is they haven't done the proper research and planning before launching. In order to have a successful business, you need to have a high-quality product, a researched target market, proper marketing methods, consistent distribution, cover all leg

1.) Aim for Your Target Market Your money is where your target market is. Identify who these people are. What do they like? Where do they eat? Where do they work out? Who do they look up to? Identify, then target. 2.) Give Consumers What They Want, Not What You Want It is important as a business owner to take yourself out of the story. At the end of the day, your business is built around your target market so you should give the people what they want. Sometimes they

The acronym MCT stands for Medium Chain Triglycerides, which differ from the typically long chain triglycerides found in most of the foods we consume and are stored by the body. While MCTs occur naturally in coconut oil and other foods, MCT oil is a great ketogenic sports nutrition supplement. When MCTs are used by the body in the metabolic process, they act more like carbohydrates than fat in that they are sent directly to the liver to release energy, creating an abundance

With all the latest news about intermittent fasting bringing it to the forefront of nutrition research, it's no wonder many entrepreneurs are investigating its potential. If you're working on a start-up, a business expansion, or any other project that demands a copious amount of brain processing power, you're likely in search for a focus aid that won't leave you feeling run down. Short term and properly paced fasts may help you sharpen your focus and boost your mental powers

The notion of eating a high-fat diet to shed pounds can seem downright paradoxical. However, a closer look at the body’s metabolism and nutritional principles can illustrate why a ketogenic diet can be such a healthy weight-loss strategy for so many people. Why does replacing carbohydrates with saturated fats make so much sense when it comes to shedding pounds? Let's look at the science and nutritional wisdom behind such an approach. We’ve all been taught to eat a balanced